Dr. Jeroen Nieboer

I am a data scientist and behavioural economist, developing technology to help consumers make better decisions. Most of my experience is in banking and retail finance. I currently manage three platform data science teams (Experimentation, Machine Learning and AI Agents) at Deliveroo.

Working with colleagues and academic experts, I've designed policies and products that save people time, money and hassle. Some of my past work has been published in top-tier scientific journals such as the Journal of Finance and the International Economic Review, behavioural economics field journals and regulatory policy research series.

Consultancy

I have acted as a consultant/expert witness for a range of profit and not-for-profit organisations, usually with a consumer finance focus. My past clients include National Bank of Dubai, VISA and PWC. Below are some examples of past work - I'm always happy to discuss potential projects.

  • Consumer credit regulation compliance
  • Behaviourally informed customer comms
  • AI ethics and governance
  • Experimentation tooling and culture
  • Algorithms and consumer behaviour
  • Evidence-based financial education

Blogs

Some short write-ups of past and present work - with past colleagues and academic experts.

Deliveroo's Machine Learning Platform

You won't get value from data-driven decisions unless you've got a solid platform to iterate & deploy. [Deliveroo Engineering blog]

Behavioural Data Science

Combining behavioural science constructs with data science methods opens up exciting new possibilities. [Behavioraleconomics.com]

Banking data to measure wellbeing

What does it mean to be ‘financially well’ and how can banks use customer data to detect financial distress? [FCA Insight]

Online experiments - The world in simulation

Why and how we should use online behavioural experiments to inform policy and practice. [Behavioural Insights Team blog]

Overdraft text message alerts - what works, and why?

In field experiments with 1m+ UK bank customers, we see exactly how people react to overdraft SMS alerts. [FCA Insight]